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Ecommerce solution for electronics store | Bticino

Client
bticino logo
Team Size
2
Duration
4 weeks
Location
Armenia
Goal
Build a fast, user-friendly, and scalable ecommerce platform for electronics industry designed for selling Bticino’s range of sockets, switches, and other electrical products, supporting detailed product filtering, checkout, and admin capabilities.
See Project
Bticino e commerce electronics website featuring payment and delivery options with a search bar and navigation menu.

Project Overview

There’s no better solution for those looking to revamp their space than Bticino, an electronics store with over 20 years of experience and a wide selection of products. We’ve used our vast experience with website development for ecommerce to make sure the Italian company’s Russia-based representative’s online presence is as presentable and user-oriented as possible.

The Challenges

The core emphasis of the Bticino website was to develop an ecommerce solution that automates the process of navigating, selecting, and purchasing electrical items such as sockets, switches, and accessories. Our ecommerce developers’ approach was to emphasize in-depth product segmentation, high-quality filtering, and easy purchasing through VTB Pay integration. Along with the main website, we developed an extended content management system to manage inventory, pricing, and bulk product import. As an ecommerce development agency, our core challenge was to create a simple interface for a wide range of electrical products, all of which possess numerous intricate sets of filters, such as type, color, and size, to assist the shoppers in finding a product that suits their needs. There was a need to create an efficient catalog management system to support the team in updating and maintaining numerous products.

Create an intuitive user experience to display electrical products

Give the buyers the possibility to easily navigate through ecommerce platform and find their desired electrical products based on type, color, and size.

Managing a large product catalog efficiently

Updating and editing electrical products easily with a bulk Excel file import possibility.

Integrating a secure payment system into the platform

Providing users with a secure and territorially-compliant payment system by combining VTB Pay for quick purchases. Offering a

Delivering a mobile-friendly and high-performing site

Leveraging cutting-edge technologies to empower high-performance on smartphones and fast response time.

Our solution

Our team designed and developed a fully responsive Ecommerce solution for an electronics store using Next.js technology and providing users with fast and easy-to-navigate experience across all devices. For further navigation and user experience enhancement, we implemented advanced filtering options and a global product search feature. Upon client request, we integrated VTB Pay as the payment solution to have secure and localized transactions. The backend team built a comprehensive Admin Panel with Node.js and MongoDB to efficiently manage product data, orders, and user accounts, enabling complete product management and bulk product imports via Excel files. The result is an intuitive platform that makes the buyers' experience smooth towards purchasing their desired electrical products.

Developed a fully responsive website with fast load times

Used Next.js technology for fast load times and optimized performance across different devices.

    Implemented advanced filtering and global product search for better user navigation

    Provided users with an opportunity to quickly find relevant products using multi-criteria filters and search.

      Integrated secure payment system for easy online purchases

      Enabled one-click checkout via VTB Pay payment system integration.

        A computer screen with a shield and key, symbolizing cybersecurity, data protection, and secure communication, with message icons in the background.

        Client Feedback

        quote

        The team delivered exactly what we needed — a fast, responsive store with smooth navigation and local payment integration. Managing products through the admin panel is super easy now. Great work!

        avatar

        Eduard

        CEO of Bticino Home

        Features

        A breakdown of the essential features that drove measurable results with the electronics e-commerce website development.

        Product Listing with Advanced Filtering

        Users can easily explore the electrical products catalog using filters by category, price, color, and more for a better browsing experience.


        Efficient Payment System Integration

        Secure and online payments are enabled for buyers through VTB Pay integration to provide the utmost purchasing experience.


        Admin Panel with CRUD features and Bulk Product Import

        An extensive Admin Panel allows easy management of electrical products, including bulk product uploads via Excel for efficiency.

        Key Outcomes

        Partnering with the Bticino team, Solicy reached and exceeded the expected results for the online shop development.

        Features like last viewed and recommended items enhanced the conversion rate by providing a more intuitive and pertinent shopping experience for electrical items.

        The development of a comprehensive Admin Panel with bulk import functionality made the process of updating products and tracking orders easier than ever. This improvement has enabled the Bticino team to manage large inventories with greater efficiency and accuracy.

        Our team’s attention to mobile responsiveness and fast load times for the platform provided an effective browsing experience across devices, which further increased user satisfaction.

        Result

        Bticino electronics ecommerce platform led to a 70% improvement in product management efficiency and a 55% increase in user engagement.

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