Top 10 SaaS Examples Every Founder Should Know in 2025

Software as a Service, or SaaS, is software you access online—no downloads or installs needed. You just register, log on using your browser, and begin utilizing it.

A SaaS company develops and provides its software over the cloud, usually on a monthly subscription basis. Examples of popular SaaS products include customer service tools, email marketing platforms, and project management software.

Not precisely. While Netflix is a subscription-based online service, it fits under Streaming as a Service rather than traditional Software as a Service. The key distinction is the goal—SaaS models often consist of tools aimed at boosting output, regulating data, or streamlining business operations. Netflix offers media content instead of business or productivity solutions, therefore, it falls outside the usual SaaS categorization.

Consider SaaS as renting software online rather than purchasing it and configuring it on your own. You just start using the program, join in via your browser, and let the provider handle all behind-the-scenes security, updates, and maintenance.